A New Era of Branded Luxury Living in Dubai

Dubai continues to redefine the global luxury real estate landscape, and Mercedes-Benz Places | Binghatti City represents one of the most ambitious branded residential developments ever introduced to the market. Developed by Binghatti in collaboration with Mercedes-Benz, this landmark project is recognised as the world’s first Mercedes-Benz branded city, bringing automotive-inspired design and precision to an urban scale.

Within this visionary masterplan, the Mercedes-Maybach branded residences stand out as a refined expression of ultra-luxury living, blending architectural excellence, intelligent layouts and a distinctive lifestyle identity.

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Project Overview

Project Name: Mercedes-Benz Places | Binghatti City
Branded Residences: Mercedes-Maybach
Expected Completion: Q2 2028
Location: Meydan, Dubai
Property Type: Residential & Retail

The project forms Binghatti’s first fully integrated master community, combining residential towers, retail destinations and lifestyle amenities into a cohesive urban environment designed around movement, elegance and performance.

The development comprises two residential towers:

• Tower A: Basement + Ground + Mezzanine + 5 Parking Levels + 30 Residential Floors + 2 Mechanical Floors + Roof
• Tower B: Basement + Ground + Mezzanine + 5 Parking Levels + 34 Residential Floors + 2 Mechanical Floors + Roof

In total, the project includes approximately 1,877 apartments and 33 retail units, activating the podium level and creating a vibrant, city-like atmosphere at ground level.

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Residences & Unit Mix

The Mercedes-Maybach residences offer a wide selection of apartment types, designed for both lifestyle buyers and long-term investors.

Residential Unit Breakdown:

• Studio Apartments
• 1 Bedroom Apartments
• 2 Bedroom Apartments
• 3 Bedroom Apartments

Indicative Starting Prices:

• Studios from AED 1,600,000
• 1 Bedroom apartments from AED 2,500,000
• 2 Bedroom apartments from AED 3,200,000
• 3 Bedroom apartments from AED 4,950,000

Indicative Size Ranges:

• Studios from approx. 370–380 sq ft
• 1 Bedroom apartments from approx. 600 sq ft
• Larger unit sizes to be confirmed

Estimated service charges are expected to range between AED 18–20 per sq ft, in line with premium branded developments in Dubai.

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Mercedes-Benz & Maybach Design Philosophy

Mercedes-Benz Places | Binghatti City is designed around the core principles that define the Mercedes-Benz brand: clarity, performance, innovation and timeless elegance.

The Mercedes-Maybach branded residences elevate this concept further, reflecting the ultra-luxury positioning of the Maybach name. Sculpted façades, flowing architectural lines and carefully considered proportions translate automotive craftsmanship into residential form.

Every detail — from arrival experiences to interior layouts — is intended to deliver a sense of refinement, privacy and distinction.

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Lifestyle, Amenities & Community Concept

As a masterplanned city, Mercedes-Benz Places | Binghatti City places strong emphasis on lifestyle integration. Residents benefit from a carefully curated mix of amenities and shared spaces, including:

• Landscaped podium parks and walking paths
• Resort-style swimming pools
• Wellness and fitness facilities
• Retail boulevards, cafés and dining outlets
• Social lounges and community spaces

The podium level acts as a central spine, connecting residents to leisure, retail and social interaction while maintaining privacy above.

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Prime Location in Meydan

Situated in Meydan, the development enjoys excellent connectivity to Dubai’s most important districts:

• Downtown Dubai & Burj Khalifa
• Business Bay
• Dubai Mall
• Dubai International Airport
• Dubai Design District (d3)

Meydan continues to evolve into one of Dubai’s most desirable residential locations, known for its openness, proximity to Downtown and long-term growth potential.

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Investment Perspective

Mercedes-Benz Places | Binghatti City combines several factors that continue to drive demand in Dubai’s luxury real estate market:

• A globally recognised luxury brand
• Binghatti’s architectural identity and delivery track record
• A masterplanned community concept
• Central location close to Downtown Dubai
• Strong appeal to both end-users and international investors

Branded residences, particularly those linked to iconic global names, remain among the most resilient asset classes in Dubai’s property market.

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Final Thoughts

Mercedes-Benz Places | Binghatti City introduces a bold new vision for branded living in Dubai. The Mercedes-Maybach residences within the development offer an elevated lifestyle defined by design, innovation and long-term value.

For buyers seeking a distinctive address in Meydan with strong brand identity and future relevance, this project represents one of the most significant residential launches in the city.